The retail and Consumer Goods sector is a category of companies that manufactures and distributes the products that are meant to be purchased by individuals and households for end-point use. The consumer goods are meant to be used directly by the buyers in a short span of time. This sector includes food and beverage production, packaged goods, clothing, electronics, and automobiles. Broadly classified into durable and non-durable, the main feature that drives the products of this industry is their necessity. Retail is the sale of consumer products to its end users once it is manufactured and packed by the manufacturers. Retail, in its conventional sense, means selling products through brick-and-mortar stores and outlets. But with technological advancements and digital disruption, the sector has undergone some changes. Apart from physical stores, retail has also gone online. It now encompasses restaurants as well since the food made in the restaurants is meant to be used by the end-users.
Until a few years ago, physical retailers were assured of steady sales of the daily use of consumer goods such as soaps, groceries, laundry detergents, etc., even as the digital transformation was reaching far and wide. But with big retailers like Walmart going online, more and more consumers are shopping these products online.
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