A Short Guide to Incorporating SEO Into Your PPC Marketing Campaign

PPC and SEO are both highly effective tools in your digital marketing toolkit, and when they work together complementing each other, nothing’s better than that. Your Google ranking determines your website exposure. It has the power to make or break it. Although organic ranking is not the only trendsetter today. Advertisements are gaining more prominent […]

Digital Marketing

7 Dos and Don’ts for Managing PPC Program

Due to the notable imbalance in the economy in recent weeks, many companies and businesses temporarily closed their PPC marketing agencies and taking charge of their PPC ads. Now, no matter you have managed PPC campaigns in the past or not, things are now different than what was it used to be a year ago. […]