In the SEO world, one of the biggest controversies is Subdomain vs. Subdirectory. Which one works best for SEO? Does it really matter? If a blog is currently hosted on your subdomain, should you shift it into a subdirectory? What is Google’s stand on this? These were just a couple of questions picked from the […]
Author: E Global Soft Solutions
A couple of months ago, YouTube had revamped the video streaming experience for Android and IOS users, and it is now back with another exciting update. Google’s most popular video streaming service, YouTube, has begun displaying the autoplay toggle inside the video player on desktop devices. Presently, YouTube’s autoplay toggle lies in the right-hand sidebar […]
Crowd marketing is one of the most overlooked link building tactics that give you a competitive advantage in Google search rankings. It is generally referred to as forum marketing or community marketing as the links come from there only. Today only 2% of marketers are using crowd marketing to rank higher on Google. Therefore, you […]
Today, Instagram ads are a crucial component of your overall digital marketing strategy. The reason is that Instagram is one of the top social networking sites powered by Facebook, one of the largest internet companies in the world. However, you might be wondering what is it that makes Instagram ads so great first of all? […]
Generally, content proofreading and editing are two different tasks, and that’s the way we like to treat both activities. Nevertheless, the creative advantages of a steady content proofreading process outdo the typical definition of proofreading. Present-day writers can cash in on proofreading to keep away from the common extremes of being too little or too […]
Are your paid search campaigns generating leads but not sales? Are the lack of conversions got you questioning your investment’s worth? If yes, then you’re at the right place! In this blog, we will explore three important considerations if your lead generation campaigns aren’t performing the way they should. Let’s dive into a little depth […]
Impact of Misspelled Keywords on SEO
As Google continues to update its algorithms in order to offer a better search experience to users, it gives rise to some important questions regarding the strategies that were once considered best practices for SEO, whether or not they still work. This blog will address one such question today – targeting misspelled keywords, which was […]
There is a bit of confusion surrounding keyword-heavy titles and descriptions, and Google’s John Mueller has clarified it as a common practice that does not violate the search engine’s webmaster guidelines. Recently, during Google Search Central SEO live stream, this topic was addressed. An SEO professional told Mueller that very often, they see small businesses […]
All websites need to be secure, and when it comes to malicious attacks, there are no “too insignificant” or “too useless” sites. Every site is equally vulnerable to such threats and in need of apt security. Online businesses are entirely focused on higher SEO rankings for their online reputation as well as the bottom line. […]
10 Ways Site Structure Can Impact SEO
Website optimization for more traffic, profit, and conversions is a crucial part of SEO. Today, success means to go beyond just having a sleek and tidy website design, which in fact can be an obstruction with regard to the way search engines see and crawl your site. Standard flat website structure is always a popular […]