Google’s popular video streaming platform, YouTube, has recently rolled out new Terms of Service, which will be made effective by the end of the next year in all regions. As of now, the platform is rolling out the update on a limited number of channels starting with the US. According to the new update, the […]
Category: Marketing
Instagram is one of the most popular social media platforms that people today love to spend time on. However, if you have been keeping up with it recently, you must have noticed it has introduced many changes over a relatively short period. But the latest update has turned out to be a disaster (we guess […]
Data-driven marketing involves marketing teams leveraging bulk data to create effective strategies. They analyze this data, which helps them in understanding the customer preferences and the wider trends that may affect their marketing campaign’s success. Data-driven marketing puts consumer data in the leading position to make sure each and every marketing effort aligns with customer […]
Being a part of this industry, we all know that content can easily influence consumer behaviors. Simply because every potential customer landing on your website is either looking to purchase a product or trying to find a solution to their problem. In both instances, the company can influence their action using content to guide them […]
Most marketers go for a marketing strategy revamp on a yearly basis, typically, and this is a great practice. Regardless of how successfully your marketing strategy worked for you this year, a little bit of consideration and tweaking will get you going for another great and fruitful year ahead. In this blog, we will share […]
Recently, Facebook released a new app built to enable businesses to manage their profiles and pages across its platforms easily in one place. These platforms include Facebook, Messenger, and Instagram. This app offers access to the critical updates of the business and lets the users manage all the priorities here. Moreover, this tool also enables […]
There’s a common perception that logo design and branding are the same, and they are even used as synonyms at times. But even though they are closely connected and need to work together cohesively, they are two different processes. Understanding the Concept of Logo Design and Branding The process of designing a logo is referred […]
If your great posts are not reaching up to the expected amount of audience, or only a few people are visiting your blog or signing up to your newsletter, then don’t worry. We are here for you. In this article, we will tell you the best ways with which you can boost customer engagement. We […]
One of the most popular social media platforms, LinkedIn, has released “Stories” in India, enabling its users to share their day-to-day professional life moments and experiences with their connections and groups in a more informal, creative, and genuine way. With the launch of this feature, LinkedIn users will be able to post pictures and videos […]
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Key to Successful Radio Advertising
Radio advertising presents an opportunity for you to send out a clear and straightforward yet influential message to an intended group of audiences who might be interested in your offerings. You can plan and create the ad on your own with minimum efforts and then determine the radio station that serves your target market the […]