There are two ways to generate traffic. First is SEO (Search Engine Optimisation) and second is PPC (Pay-Per-Click). If you are unable to decide between which one of these two should you choose to make your business successful, think again. Do you really need to choose? Digital Marketing isn’t a one-size-fits-all type. Your strategy will […]
Category: SEO
Targeted, optimized, and engaging SEO friendly content is what sets apart the leading brand from the rest of the competition. The merging of SEO with content has already occurred, and next, we’re moving towards convergence with digital. While this evolution was yet under progress, a global pandemic swept in accelerating the digital transformation overnight. Now […]
Among the regular algorithm updates that Google keeps rolling out, one thing that has remained constant for inbound marketers is the need to optimize their websites for search engines. And one of the most effective ways to do it is by conducting keyword research. Although, performing keyword research is still a necessity just like it […]
Keyword cannibalization happens to be one of the most misunderstood concepts of SEO. There are several myths and confusions about this, and some say that it does not even exist! However, this is not the case at all. Keyword cannibalization is responsible for suppressing the SEO rankings of many websites. It does exist, but it […]
Backlinks are essential for websites to rank well and there are dozens of ways to get backlinks or inbound links for your website. Some ways are pretty easy as well as quick, while some are pretty challenging and time-consuming. Different people have diverse perceptions about link building, and many are unsure what makes a backlink […]
When a business possesses a remarkable professional website that delivers a striking message can result in tons of leads and enhanced sales. Most customers are finding their way to products and services through online websites, and if your websites are not SEO-friendly, then you are missing 70% of your customers. Still, you have time to […]
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Noarchive Tag: When, Why and How to Use It
Meta robot tags are not that innovative, but there are various scenarios where you have to utilize the Meta robot tags. Managing bigger websites can prove to be difficult, and this is where a Meta tag helps us. That’s why most site owners use Meta robots tags to manipulate how search engines like Google recognize, […]
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Best Tips and Advice for SEO Expert in 2020
From 2010 to 2015, the industry of SEO turned its image from backroom box tricks to a giant and basic marketing technique, which is dominated by the data, statics, and its trends. Nowadays, the web search and keywords used have become a giant industry to work on. Google lead this industry to offer opportunities for […]