Websites are built for people to visit. However, for different sites, visits can mean differently. For example, traffic can be a source of revenue from ads for media websites. Likewise, traffic converts to direct sales for eCommerce sites. On the other hand, some websites may not be selling any products or services; instead, they might […]
Category: Digital Marketing
As a graphic designer, have you ever heard the term “visual design” and wondered how it differs from graphic design? Or are you planning to get into visual design? If yes, you must have lots of questions in your mind, such as whether the visual design has got anything to do with creating for the […]
Being a web developer requires a great range of skill sets, and we are not just talking about proficiency in programming. And in case you think that the mere expertise in programming is sufficient for you to become successful, you are seriously missing out on something crucial here. You need to have a good grasp […]
Almost ⅔ of the total clicks made by the users performing online search queries and who are ready to buy something go to paid advertising, i.e., PPC ads. In point of fact, last year, this is what helped generate the majority of the search engine giant Google’s revenue. Sad to say, numerous business owners, even […]
Among the many other things, this pandemic has completely transformed how we shop for goods, with more and more people spending a bigger portion of our income shopping online. The dramatic upsurge in the net revenue of the eCommerce platforms, especially Amazon, serves as a perfect example of this. Simply put, for many online businesses, […]
Colors play a crucial role when it comes to branding and web design. Wondering why? According to research, the majority of snap buying decisions are virtually powered by color perception. As far as websites are concerned, the first impression matters a great deal. Therefore, picking the right color scheme for your site is crucial to […]
From Digital Marketing’s rise to evolution, data analytics has played a paramount role. If you look into it carefully, you can actually feel it fueling the digital marketing’s engine. However, your data’s quality and the inference you draw out of it determines your digital marketing efforts’ success. As per reports, the majority of the global […]
Generally, content proofreading and editing are two different tasks, and that’s the way we like to treat both activities. Nevertheless, the creative advantages of a steady content proofreading process outdo the typical definition of proofreading. Present-day writers can cash in on proofreading to keep away from the common extremes of being too little or too […]
Are your paid search campaigns generating leads but not sales? Are the lack of conversions got you questioning your investment’s worth? If yes, then you’re at the right place! In this blog, we will explore three important considerations if your lead generation campaigns aren’t performing the way they should. Let’s dive into a little depth […]
Mobile internet accessibility and usability are increasing with each passing year. More and more people are turning to mobiles to browse the web. And with this shift, it is self-evident that websites need to fulfill the user expectations for a seamless and suitable experience. Plus, this year, stats show how relevant mobile devices have become […]